Wednesday, January 23, 2008

Papa Murphy's Pizza Records Record Sales

Papa Murphy's International announced its 2007 sales passed the $500 million mark.

The 2007 performance represented an increase of nearly 13 percent over 2006 and same-store sales rose 6 percent over the same period, according to the privately held Vancouver-based chain of take-and-bake pizza restaurants.

Papa Murphy's ended the year with 1,067 locations across the United States, most owned and operated by the company's 560 different franchise owners. The company added 33 new franchise entity groups in 2007 and opened 119 new locations. It ended the year as the fifth-largest pizza company in the country.

In 2007, Papa Murphy's appointed Clarice Turner as its new president and chief operating officer. Turner previously led the Yum Brands and joined a management team led by John Barr, chief executive officer.

In another significant change, Papa Murphy's joined the health movement by eliminating all added trans fats from its pizza line and introduced a number of new products. One, the Jack-O-Lantern Pizza, is credited with propelling Papa Murphy's to an all-time high for weekly sales. Its "We Can Do That!" campaign offered customers the option to customize their orders.

Papa Murphy's said it plans to open 300 or more stores in the next two years.

article source bizjournals.com

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